Our philosophy

We created our own software platform with the philosophy of offering medium enterprises the same possibilities as the large multinationals. Having worked for multinationals all around the world, our founder Tom Boonen felt that medium enterprises should also have the possibility to conquer the market and shouldn’t just standby and watch how the large companies take away their market share.

Medium enterprises mostly work with software packages, while big companies have the resources for custom-made solutions. Clearly this gives the big companies a huge advantage since they can innovate and differentiate better, thus providing them nice profit margins.

By creating our SmartWay platform, we are able to offer medium enterprises the ability to quickly, flexibly and affordably adapt their business processes to the ever changing market environment. Hereby offering them the ability to compete against the big boys.

Customer pain points

  • Chaotic collaboration
  • Inconsistent prioritization
  • Complex slow systems
  • Inaccurate data flow
  • No real-time response
  • No insight or control

What we see with most medium sized companies is that a lot of heroic efforts are being made on a daily basis. There are a lot of systems but there is no integration and the employees try desperately with all their might to make the best out of it. day and day again. This puts a lot of pressure on those employees, because it is really complex and a lot of discipline is required to keep things up to date. A lack of consistent and correct data puts even more pressure on the employees. And that’s where SmartWay comes to the rescue!

So let us ask you:
Would you like more insight and control over your organisation?